American Marketer
 Ideas and insights for marketers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Nonprofits

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US advertiser lobby ANA commits to racial equality in advertising and marketing
June 9, 2020
How UHNWIs’ philanthropic engagement is evolving
December 4, 2019
Defining the right social impact platform for your brand
July 22, 2019

Fashion mirrors social movements with brand activism
April 26, 2018
The Yves Saint Laurent Museums: A portrait of the couturier as an artist
October 11, 2017
Fashion’s growth, profitability will stall if sustainability practices not embraced: BCG
May 9, 2017

Nontraditional giving methods boost philanthropic risk-taking among UHNWs
December 14, 2016
Chinese UHNW increase overseas philanthropy: Hurun
June 8, 2016
Sense of purpose, personal fulfillment rank as top reasons for philanthropy
March 28, 2016

UHNW philanthropists gift average of $15.9M to educational causes
December 24, 2015
Asia Pacific wealth to overtake North American prosperity by 2016: report
June 18, 2015
Financially-confident consumers to increase holiday spending by 8.7pc: report
October 20, 2014

US, Chinese consumers fuel British luxury rebound
June 20, 2011
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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now