American Marketer
 Ideas and insights for marketers
  1. Marketers should look beyond just data
  2. Brand marketers need to commit to mobile ad spend
  3. Stores should leverage the Instagrammable retail trend
  4. 4 trends turning the streaming business on its ear
  5. Jewelers can open new market by courting gays, lesbians
  6. China’s Yanxuan, in challenge to luxury brands, implies quality is not expensive
  7. 3 ways to reframe luxury brand touch points
  8. Getting rich push notifications right in Apple’s iOS 10
  9. US tariffs on China may adversely affect fashion business
  10. Privacy compliance is critical

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  1. Marketers should look beyond just data
  2. Brand marketers need to commit to mobile ad spend
  3. Stores should leverage the Instagrammable retail trend
  4. 4 trends turning the streaming business on its ear
  5. Jewelers can open new market by courting gays, lesbians
  6. China’s Yanxuan, in challenge to luxury brands, implies quality is not expensive
  7. 3 ways to reframe luxury brand touch points
  8. Getting rich push notifications right in Apple’s iOS 10
  9. US tariffs on China may adversely affect fashion business
  10. Privacy compliance is critical