American Marketer
 Ideas and insights for marketers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

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How the design industry is adopting the luxury business model
November 5, 2020
5 ways for home brands to connect with luxury homeowners
July 25, 2019
Ownership is dead. Long live usership
July 19, 2019

Luxury home brands lacking cohesive voices, images: report
June 3, 2019
Education, ethics key for home brands seeking millennial consumers  
February 12, 2019
Fashion, auto brands encroaching on luxury furniture market
November 26, 2018

My Way: Claremont Rug Co.’s Jan David Winitz on why customer efficiency is not customer service
July 16, 2018
How luxury brands should approach their Britishness
May 30, 2018
How I did it: Claremont Rug Company’s Jan David Winitz
April 11, 2018

The greening of luxury
March 28, 2018
Home décor looks up as remodeling, moving momentum continues
February 2, 2018
2018 interior design trends to include the return of color, distinctive pieces
January 22, 2018

67pc of affluents now associate luxury with innovation
December 5, 2017
5 reasons why leaders should sleep more
October 25, 2017
Design is a better investment than art: Barnebys
June 2, 2017

Made in Italy: Milan’s interior design renaissance
March 31, 2017
Personal luxury goods spending slows as consumer confidence drops
January 9, 2017
New Portuguese designers: Interview with Carlos João Parreira, CEO of Lusitano 1143
December 5, 2016

Marketing, not quality, new revenue driver for disrupted interior design biz
September 9, 2016
Retailers must prioritize SEO, emails and guided selling to drive growth
July 26, 2016
Customization programs reinvent haute couture concept for wider audience
June 6, 2016

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now