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With the worst of the pandemic behind us, everyone is struggling with what to do next – hybrid workforce, all onsite, all remote, company retreats, parties, reunions and weddings.
Incrementality is becoming a must-have superpower for marketers to connect the dots between customers and their desired business outcomes.
If passed, the bill imposes significant compliance requirements for all businesses in the fashion and modeling industry.
New research finds just two-in-ten consumers are interested in socializing in virtual spaces.
Trade dress – the right pressed by Cult Gaia – is a form of trademark in which the design itself functions to convey to the consuming public the source of the product.
The reality is that the global wealth graph of the world’s wealthiest individuals and their networks have always had significant overlap with the global networks of individuals from a compliance risk standpoint.
There are several legal intricacies related to an employer’s workplace flexibility.
Since traffic is not guaranteed to continue, how will luxury retailers keep up the demand for customers to visit bricks-and-mortar stores?
As luxury goods become more ubiquitous and easier to access, consumers are turning towards unique, irreproducible experiences to fulfill a desire for the exclusive.
If it is just a simulation of an existing flagship store, brands and retailers will not tap the potential of the metaverse.
For some brands, it is all about promoting preferred behaviors to cut down on costs.
Consumption habits seem to be shifting from essentials back to desires.
Luxury brands have faced two years of tremendous turbulence, but the industry has come out of the crisis with more strength, resilience and agility than before.
Customers are changing faster than retailers are adapting.
Because NFT value is still volatile, brands should approach with some caution, but should keep an eye on possible advantages of the new technologies.
Businesses must get digital, or they may become invisible.
When it comes to measuring ad spend, there are a handful of common pitfalls that every ecommerce business must know how to navigate.
Ecommerce marketers are currently bracing themselves for another year of turbulence in the marketplace.
Though luxury in India is at a nascent stage, the notion of luxury is undergoing a transformation.
China is as an integral player in luxury retail sales, accounting for 35 percent of all luxury sales across the globe.
The “digital nomad,” once little more than a thought experiment for bleeding-edge firms, now seems poised to become the new normal.
